Welcome to the inov-8 inspiration hub! We've teamed up with the experts to bring you training tips, home workouts, nutritional advice and more. Keeping you inspired and motivated. Break your boundaries, push your limits
PLOGGING - MEET THE RUNNERS RACING TO CLEAN THE PLANET
Plogging - the act of picking up litter while exercising - has increased in popularity rapidly around the world recently, amid growing concerns about mounting levels of discarded waste, littering and plastic pollution.
We spoke to three runners all doing their bit to clean the planet: Lindsay Buck, who removes litter from England’s highest peak on average four times a week, Peter Maksimow, who plogs daily in either Los Angeles, Colorado or Vermont, and Damian Hall, who collected litter from the Pennine Way while setting a new record time for the 268-mile trail in July 2020.
In many parts of the world, lockdowns are limiting many of us to walking and running in local areas only. Rather than being a repetitive and frustrating experience, inov-8 ambassador and fast-hiker James Forrest is a firm believer that you can have an epic adventure from your doorstep.
Renee McGregor is a leading sports dietitian who has worked with Olympic and Paralympic athletes and is herself an accomplished ultramarathon runner.
In this blog post, Renee highlights the most common nutrition mistakes made by runners and provides 5 easy-to-follow nutrition tips for runners of all abilities.
"This is the 10th year I have written this on our goal board, 'Qualify and stand on the CrossFit Games Podium'. Just because you don't accomplish a goal doesn't mean you give up. It means you change your approach and go back for more!"
CrossFit Games legend and inov-8 ambassador Scott Panchik is back, returning to individual competition in 2021.
HOW TERMINAL CANCER DIAGNOSIS LED KEVIN TO START RUNNING ULTRAS
Diagnosed with terminal prostate cancer in 2014, Kevin Webber was given as little as two years to live. Six years later, this inspirational 55-year-old continues to defy doctors, using an ultrarunning bucket-list to fulfil his dreams and raise awareness.
72 miles, 18,000ft of ascent and 31 summits. inov-8 ambassador Damian Hall had to push hard to set a new record of 14hrs 13mins for the South Wales Traverse, shaving just 5 minutes off the previous best time.
82-YEAR-OLD RUNNER STARS IN RACE DOWN WORLD'S TOUGHEST SKI SLOPE
A daredevil 82-year-old runner was among those to tackle the 2020 inov-8 Descent Race, staged on the world’s most notorious ski slope.
Featuring an insanely steep gradient of 80%, the legendary Streif – on the Hahnenkamm mountain in Kitzbühel, Austria – is regarded as the toughest on the world cup ski circuit.
Designer's Insight - Making the ROCLITE PRO G 400 GORE-TEX
Our toughest-ever boot with Graphene, the world's strongest material, and ceramic technology tough enough to be used on the International Space Station.
We spoke to inov-8 Design Manager Graham Jordison to find out how to exploit all this toughness and still design a boot that remains light, flexible and agile.
Jay - a former SAS operator, two-time summiteer of Mount Everest and undercover DS on last season’s SAS WHO DARES WINS - talks to us about his action-packed life and future plans.
Kristian Morgan sets new record on UK's Longest National Trail
Ultra runner Kristian Morgan has run the 630-mile South West Coast Path, the UK’s longest National Trail, in a new record time of 10 days, 12 hours a d 6 minutes.
We caught up with Kristian, and previous record-holder Damian Hall, to find out more.
Alison Walker - first runner to complete 'The Smog Graham Round'
UK-based Malaysian ultra-runner Alison Walker has become the first person to complete the 'Smog Graham Round'. An epic 300-kilometre run between the highest peaks of all 32 London boroughs
We caught up with her before the challenge to find out more.
A round-up of all the action at the 2020 CrossFit Games where inov-8 training athletes Dani Speegle, Sam Briggs and Jamie Simmonds put on superb performances and truly 'left it all out on the CrossFit floor.'
Top 10 Moments in the history of the CrossFit Games
A trip down memory lane. Discover the Top 10 Moments from the CrossFit Games over the years - from split-second wins, to crazy events and cameramen outsprinting even the best competitors.
Meet Sabrina Pace-Humphreys, co-founder of Black Trail Runners
In July this year, Sabrina Pace-Humphreys, together with seven other black and bi-racial founders, set up Black Trail Runners. Their mission is to increase the inclusion, participation and representation of black people in trail running.
We talked to the inspiring UK-based inov-8 ambassador about all this and much, much more.
Fast-hiker James Forrest sets new Wainwrights Record
On Monday 24 August 2020, fast-hiker and inov-8 ambassador James Forrest set off on a huge self-supported challenge, going solo in an attempt to summit all 214 English Lake District Wainwrights peaks in one continuous round.
James, who carried all his kit and camping equipment throughout, completed the epic 328-mile expedition in a mere 14 days and 11 hours.
Hitchhiking to races, stabbed and robbed of running kit - life may not be easy for South African runner Siviwe Nkombi, but the commitment he shows to succeed is an inspiration to all.
Can you imagine fast-hiking, solo and unsupported, across a remote mountain range? Well, that is just what adventurer Jenny Tough has done... and even more impressive is that she is doing this on every continent!
Ticked the marathon box and looking for your next challenge? Top ultra-runner & coach Damian Hall (268-mile Pennine Way record-holder, 1st Ultra Tour Monte Rosa 2019, 5th UTMB 2018) shares his thoughts on taking on your first ultramarathon, it’s not as daunting as you think!
Ever wondered what goes into designing and making a new inov-8 shoe? Go behind the scenes of the new TERRAULTRA G 270 trail running shoe with our senior footwear designer.
Q&A with Damian Hall, 268-mile Pennine Way Record Breaker.
inov-8 ambassador Damian Hall recently broke the Fastest Known Time (FKT) for the Pennine Way (UK), Great Britain’s oldest – and arguably toughest – National Trail. We caught up with him afterwards for a quick Q&A.
At 6am, Wednesday July 22, ultra runner Damian Hall set out to break the record for the fastest completion of the 268-mile Pennine Way. Great Britain’s oldest – and arguably toughest – National Trail, incorporates around 37,000ft of gruelling ascent.
In ultra running - small, seemingly insignificant little improvements can add up to a big improvement over the space of a long race.
inov-8 ambassador, top ultrarunner and coach Damian Hall shares his experiences and tips on how you can use the theory of marginal gains to your benefit.
Looking to improve your ability to tackle those lung-bursting ascents or quad-trembling descents? Our essential tips for running up and down hills will help you do just that!
Ben Abdelnoor - a trail, fell, mountain and ultra runner - recounts his experience of the coronavirus pandemic in his brilliantly illustrated 'The Covid Vignettes'.
We caught up with inspirational fitness athlete Dani Speegle to discuss how she came to be an inov-8 athlete, her involvement in the design and development of the F-LITE G 300 trainer, her favourite cheat meals and more!
Are you thirsty for some off-road action? Are you new to trail running and want advice? We've decades of experience and know our stuff about trail running. Read our beginner’s guide.
inov-8 ambassador Brennan Townshend, a former professional road cyclist turned top off-road runner, shares how incorporating cycling into your training regime can make you a stronger runner.
There seems to be a myth that all inov-8 shoes are narrow fitting. This is simply not true. Across all our categories, we have a variety of different fit options best suited to each activity and catering for all shapes of feet.
Top ultra-runner & coach Damian Hall (1st Ultra Tour Monte Rosa, 5th UTMB) shares his top 9 core strengthening exercises that you can do in the comfort of your own home.
WHAT TO EAT TO STAY STRONG DURING COVID-19 PANDEMIC
We’ve teamed up with our friends at We Dominate Nutrition to bring you the latest nutritional advice - focussing on immune-boosting foods, designed to help you stay well-nourished and strong.
Stuck at home, self-isolating or just keen to keep on top of your training indoors - sign up to get a free home workout plan delivered to your inbox for 30 days.
We bring you five workout videos that runners of all abilities can do at home. Each workout is less than 30 minutes long and is perfect for improving your running form, technique and strength.
During these challenging times we are committed to playing our part and helping stop the spread of coronavirus. We need you, our community, to play your part too.