INOV8 LAUNCHES MASSIVE U.S. ADVOCATE & ATHLETE PROGRAM

inov-8, the All-terrain running brand, has named over 200 athletes across the United States to be a part of their 2017 advocate and athlete program.

The athletes were hand-selected by INOV8 field teams based on their compatibility with INOV8 core values.  Athletes were chosen on criteria of passion for trail running and/or CrossFit and fitness, dedication to their local communities, results in competition and races, impressive personal triumphs, and social media authenticity.

Coree Woltering putting some miles on his Trailtalon 250‘s before his big race this weekend at the Sean O’Brien 100

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The group of athletes and advocates are representing all areas of the country, and all levels of ability.  Up and coming athlete, Coree Woltering will be representing INOV8 in his first attempt to qualify for the Western States 100 race this weekend at the Sean O’Brien 100K.  Woltering had some recent success, completing the 2nd fastest time for a 50 mile race in 2016 at the Tunnel Hill 50 Miler.  Other athletes representing INOV8 this year include long time INOV8 veterans, Yassine Diboun, who is currently on a two month running, van adventure across New Zealand with his young family,  and Peter Maksimow, Prez of Team Colorado and representative of the American Trail Running Association.

INOV8 advocates are not just running big races or taking on insane challenges, they are representing local running groups, supporting runners at their first 5k, or coaching athletes to find the inner strength to complete their first pull-up in the CrossFit box.  To find out more about any of inov-8s 200 other advocates and athletes, follow their stories on social media with #inov8team. Stay tuned as we update this page with our Athlete Bios.